Programme Content
Learn the strategic behaviour and practices of successful salespeople. Solve complex client problems and become an invaluable part of their operations.
Become a highly efficient sales leader with insights into how salespeople organize their thoughts quickly and effectively. Learn to adjust your communication style for different clients.
Achieve business success with the persuasion and storytelling techniques of great salespeople. Develop active listening skills and move from telling to selling.
Follow the guiding principles of client-centric selling and develop relationships that benefit your business. Explore typical customer profiles and understand their needs.
Uncover the key drivers of growing account sales and customer loyalty. Utilize coaching techniques to gain command over client relationships and resolve customer issues with the account service gap analysis.
Frame your learnings in real-world scenarios through the program practicum. Understand the added value you must provide in today’s markets and achieve successful collaborative selling by working with the customer.
