The Strategy of Leadership

Kellogg School of Management

Leadership

About Programme

The new rules of power and influence rely less on traditional command-and-control models and more on knowing the essential insights, frameworks, and tools needed to leverage your influence and drive outcomes. This program uniquely combines cutting-edge science with compelling interactive learning to equip you with the techniques and frameworks you need to work with and through others to drive organizational success.

Guided by our expert faculty in simulations, experiential activities and case studies, you’ll explore new and critical concepts such as social capital, networking, crowdsourcing, big data, data visualization, disruptive innovation, viral marketing, the science of persuasion, visual communication, reputation management, and more. You’ll also learn about recent discoveries in social networks that will enable you to enrich your social capital and unleash the power of influence as a leader.

Brian Uzzi / Academic Director

Programme Content

Leading in Today’s Dynamic World

Explore the cutting-edge science of leadership

Gain relevant, practical tools to lead teams

Expand leadership networks and enhance social capital

Leadership That Promotes Action

Learn to assimilate diverse pieces of incomplete information

Convince others of the merits of your ideas using the latest insights from neuroscience and visual design

Create a better network that heightens access to valuable insights and resources

Build the necessary and critical skill set to compel buy-in and commitment from others

Collaborative decision making

Propel Results With Relevant Leadership

Assemble diverse resources and perspectives to drive novel solutions

Use tipping points to maximize the adoption of your ideas and products by your colleagues and clients

Tap crowds and virality to generate more informed hypotheses, quicken the pace of innovation and produce ingenious solutions

Programme Audience

Senior and general management executives, especially those whose responsibilities reach across internal and external organizational boundaries

Leaders charged with client development, growing the business and executing innovative initiatives

Senior Federal Government managers seeking new perspectives to improve their abilities to influence in large, complex organizations

Programme Benefits

Maximize your social capital as a leader, developing your face-to-face and virtual networks

Build your network efficiently, segmenting your targets and tailoring tactics

Lead change virally, inducing desirable social “epidemics” in your organization

Democratize and open up innovation

Tap into the wisdom of big data for decision making

Make your case visually and persuasively using new, powerful and simple visual tools

Manage collaboration to turn complexity into ingenuity

Testimonials

"I had an opportunity to go to any top-tier executive program. I picked Kellogg because of the talented people who teach their programs. The biggest difference between this program and any other management program is the teaching on persuasion: how to persuade people and change things. I have never seen anything that even came close to what I've experienced here. I have nothing but accolades for this course and I would recommend it for anybody."

Anonymous

"This is my first time in a Kellogg program, and I left feeling very satisfied and inspired. As someone in marketing, being able to influence consumers is key. This program took those same principles and applied them to my personal brand; breaking down how I can influence stakeholders to buy into my ideas and projects. The caliber of professors and classmates was top notch. I would go back again in a heartbeat."

Anonymous

"This is one of the best programs that I ever attended because of how applicable the concepts were to my leadership role within the organization. It is amazing to see how powerful my strategic network can be and how I can use it to better persuade and influence people around me."

Anonymous

Testimonial Source

Other programs in this subject area you might find useful

Same topic, Similar duration - Broader exploration across all institutes

Contact us for the further details

Speak with an Advisor

Pedagogy (case method, experiential learning, coaching, simulations)
Programme Objective

Prashansa Uttam

Programme Advisor

+91 9403890085[email protected]Mon – Fri, 9am – 5pm IST

Kellogg School of Management

Executive Education Office

847.467.6018

mailto:execedkellogg.northwestern.edu

https://www.kellogg.northwestern.edu

Evanston, USA

Tell us about your program enquiry

Fill out the form below and our team will get back to you within 24 hours.