Cambridge Judge Business School

Strategy and Finance for Value Creation

Cambridge Judge Business School

Finance

About Programme

A strong strategy must do more than set a direction. It needs to be financially viable, attract the right investment and be supported by an organisation capable of delivering it.

Strategy and Finance for Value Creation brings strategy, finance and execution together. Over 3 intensive days, you will assess your strategy against market attractiveness, competitive advantage and financial performance; make clear choices about where to play and how to win; and explore the funding, capabilities and operating model needed to put those choices into practice.

Through case work, group exercises and a finance simulation, you will test the financial and competitive consequences of strategic decisions. You will leave with a strategy that is ambitious, financially sound and ready to deliver.

Here’s how the programme can benefit both you, and your organisation.

Programme Content

Module 1: Vision, mission and level of ambition

Define corporate purpose, vision and a measurable winning ambition, and establish what value creation means for your organisation and its capital providers.

Module 2: Testing your current corporate or business strategy

Assess your strategy through three lenses: market attractiveness, competitive advantage and financial performance. Read your organisation’s financial health the way an investor would.

Module 3: Strategic choice

Make explicit where-to-play and how-to-win choices, test whether they produce competitive advantage, and confront the trade-offs of prioritisation.

Module 4: Analysis of financial statements for value creation

Use ROIC and other financial measures to test whether your strategic choices create value, and allocate capital across competing priorities.

Module 5: Simulation of strategy and financial outcomes

Translate strategy into forward-looking financial forecasts, capital requirements and a funding strategy that matches your ambition.

Module 6: Implementation and value creation

Align your operating model, capabilities and priorities; move from strategy into implementation, communication and organisational change; present your integrated plan and stress-test it with your peers.

Programme Audience

This programme is for the commercially accountable senior leader: a Director, Vice President, General Manager, Business Unit Head or senior functional leader responsible for shaping growth, allocating resources or translating organisational strategy into results. Typically, you will have professional experience and responsibility for a budget, P&L, investment portfolio or major strategic initiative. You do not need to be a finance specialist. If you have built financial fluency on a programme like Finance and Accounting for Non-Financial Managers, or are taking on P&L ownership for the first time, this programme is designed to put that responsibility to work.

Recent cohorts include:

executives seeking to strengthen the connection between strategy and finance
technical and functional executives (engineering, finance, marketing, technology) transitioning to broader leadership roles with P&L ownership
founders and leadership teams of high-growth organisations making allocation decisions under investor scrutiny
operating partners in private equity firms and board members who evaluate strategic and financial plans

Programme Benefits

Benefits for you
Make better strategic choices by evaluating markets, competitive advantage and priorities with a repeatable framework.
Test whether your strategy will create value using financial analysis, Return on Invested Capital (ROIC) and capital allocation disciplines.
Translate strategy into execution through funded plans, operating-model alignment and organisational priorities.
Build the integrated commercial perspective that connects strategy, finance and execution.
Argue investment cases that survive financial scrutiny, in the language capital providers use.
Pressure-test decisions in a finance simulation before making them in the real world.
Benefits for your organisation
Strategic plans that arrive tested for competitive soundness, financial viability and executability.
Sharper capital allocation: resources directed to the choices that create enterprise value.
A common strategy-to-execution language across general management, finance and functional leadership.
Growth and transformation initiatives led with confidence, from ambition through funding to delivery.
Align strategic and financial decisions to drive stronger business performance.

Testimonials

"This programme empowers senior executives with a powerful strategic-financial toolkit to drive impactful decisions. From connecting strategic choices to financial outcomes and optimising capital allocation, to leveraging the immersive Strategy in Action simulation and real-world, data-rich case studies, participants will gain the skills and insights to lead with confidence and deliver lasting value."

Khaled Soufani

Academic Programme Director

Other programs in this subject area you might find useful

Same topic, Similar duration - Broader exploration across all institutes

Contact us for the further details

Speak with an Advisor

  1. Pedagogy (case method, experiential learning, coaching, simulations)
  2. Programme Objective

Prashansa Uttam

Programme Advisor

+91 9403890085contact@echomind.oneMon – Fri, 9am – 5pm IST

Cambridge Judge Business School

Executive Education Office

Adriana Baciu
+44 (0)7759 130560
executive.education@jbs.cam.ac.uk
https://www.jbs.cam.ac.uk
Cambridge, UK

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Strategy and Finance for Value Creation | Cambridge Judge Business School