Start-Up Readiness, Growth and Execution (SURGE): An Entrepreneurship Programme

India has seen a surge of entrepreneurial ventures and start-ups over the last decade. The opportunities that present themselves in technology, technology-enabled services, and traditional businesses are enormous for the growing economy of India. The Indian Government has understood this reality and given precedence to the start-up ecosystem by creating a platform called Startup India. India’s talented and educated youth have taken this opportunity to create new ventures and organizations to ride the wave of success in the new, growing India.

Success in an entrepreneurial venture is dependent on many factors – the business idea, understanding and tackling the regulatory environment, processes and procedures, and building and managing one’s organization through the heady but tough early phase of any organization. This programme has been designed with the complexities of an entrepreneurial journey in mind. The programme will be an entrepreneurship toolkit programme, a nine-month programme culminating in a campus visit where participants submit their business plans. The best of them will be reviewed by a panel of judges, including at least one venture capitalist.

The program aims to enable entrepreneurs or aspiring entrepreneurs to transform their innovative ideas into scalable and sustainable business models. This unique program structure blends theoretical learning with practical insights on various aspects of start-up business, and each participant will be mentored to apply the class learnings to their own star-tup ideas. Each participant will get an opportunity to pitch their business plan and get feedback from experts. Top performers will also get a chance to pitch to investors for funding support.

Modules

The programme will be delivered through a mixture of the following methods:

Capstone Project - Development of business-plan spread across the course duration

The programme will be delivered through a mixture of the following methods:

Capstone Project - Development of business-plan spread across the course duration

Working professionals who are early career executives with an orientation towards entrepreneurship and with an interest in starting a new venture or scaling an existing small venture would find the programme particularly useful. Working professionals wishing to participate in the programme need to have a minimum experience of one year. Additionally, the programme would seek to reach out to specific under-served segments (Women entrepreneurs, late-career entrepreneurs, and non-metro entrepreneurs).