Professional Certificate Programme in Business Management (Batch 20)

by IIM Kozhikode

is thoughtfully designed to address the demands of today’s rapidly evolving business landscape. As industries transform and new opportunities emerge, organisations must adopt sharper strategic foresight to identify, evaluate, and capitalise on them effectively.

Amid accelerating technological advancement and intensifying competition, leaders are expected to innovate continuously while sustaining long-term strategic advantage. This programme is curated to help professionals navigate these complexities with clarity and confidence.

Through a rigorous and contemporary curriculum, the programme equips executives with advanced managerial insights, strategic thinking capabilities, and refined leadership perspectives. Participants will strengthen their ability to lead decisively, drive organisational excellence, and create meaningful impact in dynamic business environments.

Programme Duration Class Schedule

12 months Sunday, 03:30 pm – 06:30 pm

Module 1: Verbal and nonverbal communication

Ee

Psychological tenets of 7Cs of communication communication Components of Barriers to communication . nonverbal communication

Module 2: Effective and mindful listening

Et

Module 3: Persuasion skills and team communication

St

Module 4: Communicating and negotiating across cultures

Et

Module 5: Impactful presentations

Eee

Module 6: Strategic analysis: Module 7: Building a strategy and

oot

External and internal Strategy implementation

Module 8: Inventory management

Module 9: Introduction to operations and operations strategy

Module 10: Forecasting

Long term forecasting

; Push and pull Trend analysis

Reorder points Process types Data smoothening based

Safety stock

Module 11: Business law: ensuring legal compliance

Module 12: Contracts and dispute resolutions

Module 13: Working capital management

Module 14: Investment criteria and capital budgeting

Module 15: Digital strategies in business

Module 16: Digital marketing in business

Module 17: Consumer behaviour and marketing research

individual and group behaviour in organisations

Module 20: Introduction to valuation and value drivers

Module 21: Mergers, acquisitions, and divestitures

Module 22: Organisation, design, culture, and structure

Module 23: Learning and development

Module 24: Coaching and mentoring

Module 25: Structure and processes of hrstaffing and recruitment

Module 26: Principles and P's of marketing

Module 27: Product and brand management

Module 28: Knowledge management

Module 29: Designing digital experiences

Module 30: Marketing strategy

Module 31: Marketing across cultures

Module 32: Creativity and innovation

Module 33: Economic environment

Module 34: Macro economic policies

Module 35: Micro economics

Module 36: Scheduling models, TQM, Lean, and six sigma

Module 37: Financial statement analysis

How to read a balance sheet - game of numbers ) Introduction to ratio analysis

Cost sheets and budgeting

Module 39: Business analytics, AI, and ML

Module 40: International management

Module 41: Sales and distribution management

Module 42: Nurturing wellness and managing stress

Module 43: Working with teams