
Product Management [Batch-2]
IIM Bangalore - Executive Education
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Application Deadline Approaching
Last date to apply: November 27, 2026 · Program starts on December 7, 2026
About Programme
It is the job of a product manager to create, refine, and launch products that will help a company grow in a strategic way. They guide organisations in the right direction, aid in decision-making, and modify the vision as circumstances change. Every company now has a Product Manager on staff. Wouldn’t it be great if you could learn how to implement a structured product management strategy? With lectures, case studies, and simulations, this Product Management programme is geared toward professionals in your position who want to learn about the strategic and tactical aspects of product management.
The objective of this programme is to assist participants in developing the conceptual, analytical, and decision-making skills, as well as knowledge of contemporary practices, necessary to develop successful strategies, management products, and services. Additionally, the programme would assist in comprehending the critical nature of customer needs in order to create an effective product and in gaining actionable insights through practitioner-oriented curriculum, and real-world cases.
Programme Objective
The objective of this programme is to assist participants in developing the conceptual, analytical, and decision-making skills, as well as knowledge of contemporary practices, necessary to develop successful strategies, management products, and services. Additionally, the programme would assist in comprehending the critical nature of customer needs in order to create an effective product and in gaining actionable insights through practitioner-oriented curriculum, and real-world cases.
Programme Audience
Mid-career professionals, executives, entrepreneurs, and senior leaders working in product and B2C domains or aiming to transition into or accelerate their growth in product strategy and leadership.
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Prashansa Uttam
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