Columbia Business School

Persuasion: Influencing Without Authority

Columbia Business School

Leadership Skills

About Programme

Influence isn’t just a soft skill–it’s a strategic advantage. Our Persuasion: Influencing Without Authority program unlocks the science behind changing minds–one decision at a time. This dynamic, high-impact program is designed for executives who must lead, inspire, and move others without relying on formal authority. Whether influencing in the boardroom, navigating cross-functional initiatives, or aligning stakeholders around strategic priorities, this program delivers a powerful framework for persuasion grounded in behavioral science and real-time application.

Led by Robert N. Bontempo, Academic Director in Executive Education, the program blends cutting-edge research with real-world application. Bontempo is a trusted advisor to executives at Goldman Sachs, Boeing, Glaxo-Wellcome, NASA, and the US State Department. Named one of the top MBA professors in the United States by Businessweek, his insights have been featured in The New York Times, The Wall Street Journal, and The Economist.

To reach the next level, technical expertise isn’t enough—you need to influence people over whom you have no formal authority.

Bob Bontempo

Faculty director Bob Bontempo discusses the program’s persuasion exercises and feedback sessions.

Persuasion vs. NegotiationAre you using the right influence strategy at the right time? In this short video, Faculty Director Robert N. Bontempo reveals the critical differences between persuasion and negotiation—and how mastering both can elevate your leadership impact.

Negotiation creates mutual benefit through exchange; persuasion creates impact by changing beliefs. Effective leaders know when to use each.

Bob Bontempo

Faculty director Bob Bontempo discusses why persuasion and negotiation are different sets of behaviors but with two complementary skill sets

Programme Content

Day One

Understanding Persuasion in Practice

Day One

Participants start with a real-time persuasion challenge. The experience highlights common habits, reveals where influence breaks down, and clarifies what makes communication more effective.

Day One
Persuasion Exercise: The Full Range of Tactics
Day One
Performance Feedback
Day One
Persuasion vs. Negotiation
Day One
Six Tools of Social Influence
Day One
Networking Reception
Day Two

Changing The Playbook

Day Two

Day Two introduces new frameworks drawn from psychology and behavioral science. Participants examine how influence strategies shift across audiences and power dynamics, and apply these models to real professional situations.

Day Two
Behavioral Styles Assessment: Influencing Bosses, Peers, and Direct Reports
Day Two
Four Ways to Change Minds
Day Two
Personal Case Applications
Day Two
Summary and Integration
Day Three

Putting It All to Work

Day Three

The final day focuses on application and clarity. Participants practice influencing in one-on-one conversations, small groups, and larger organizational settings. The emphasis is on choosing the right approach–persuasion, motivation, or negotiation–and applying it with intention.

Day Three
Persuasion vs. Motivation
Day Three
Influencing Individuals, Teams, and Organizations
Day Three
When to Persuade, Motivate, or Negotiate
Day Three
Packing Your Toolkit
Day Three
Program Conclusion

Programme Audience

Persuasion: Influencing Without Authority is built for leaders whose impact depends on gaining commitment without relying on hierarchy.

Designed for executives at all levels who:

Lead cross-functional initiatives or work within complex organizations
Manage stakeholder expectations without formal authority
Drive alignment across functions, teams, or external partners
Present ideas, strategies, or recommendations in high-stakes environments
Advise, consult, or manage up, across, and down
Seek to elevate their communication style, strategic presence, and decision-making impact

Other programs in this subject area you might find useful

Same topic, Similar duration - Broader exploration across all institutes

Contact us for the further details

Speak with an Advisor

  1. Pedagogy (case method, experiential learning, coaching, simulations)
  2. Programme Objective
  3. Testimonials
  4. Programme Benefits

Prashansa Uttam

Programme Advisor

+91 9403890085[email protected]Mon – Fri, 9am – 5pm IST

Columbia Business School

Executive Education Office

Saverio Minervini
+1 212-853-3699
https://academics.gsb.columbia.edu
New York, USA

Tell us about your program enquiry

Fill out the form below and our team will get back to you within 24 hours.

Persuasion: Influencing Without Authority | Columbia CBS