SDA Bocconi School of Management

Personal Branding

SDA Bocconi School of Management

General management and strategy

About Programme

The journey of Personal Branding is a challenging and exciting adventure of self-discovery and a new way of presenting yourself. It is a redesign of your image within the universe of personal and professional relationships. This process encourages you to see yourself as a “brand”, capable of conveying content, emotions, and values, reaching specific audience segments with intentional and effective approaches and behaviors. It marks the transition from mere technical expertise to broader executive skills, allowing you to better manage your role and uniqueness.

This course will provide you with methods and tools to build your personal brand management, develop a “personal and effective behavior”, and refine your social media management skills.

Programme Content

The “Personal Branding” Online Program can be attended whenever and however you wish. However, to maximize learning, we recommend spreading the learning commitment over 7 weeks with an average allocation of approximately 3-4 hours per week.

Programme Audience

This program is designed for anyone who wants to learn how to build and strategically manage their personal brand.

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Contact us for the further details

Speak with an Advisor

  1. Pedagogy (case method, experiential learning, coaching, simulations)
  2. Programme Objective
  3. Testimonials
  4. Programme Benefits
  5. Brochure

Prashansa Uttam

Programme Advisor

+91 9403890085[email protected]Mon – Fri, 9am – 5pm IST

SDA Bocconi School of Management

Executive Education Office

NA
+39 02 5836 6605
https://www.sdabocconi.it
Milan, Italy

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Personal Branding | SDA Bocconi School of Management