WHU – Otto Beisheim School of Management

Management Essentials Program

WHU – Otto Beisheim School of Management

General Management

About Programme

A leader has to keep many things in mind in order to make sustainable and strategically relevant decisions. WHU Management Essentials Program provide participants who are transitioning into a leadership position or have done so recently, with the fundamental skills of General Management.

You can choose 3 out of 4 of the following programs: Leadership Essentials, Strategy Essentials, Financial Literacy and Innovation & Corporate Entrepreneurship Essentials.

Each of these programs focuses on different skills that are essential for successful leadership. In combination with a personality profile, the programs can be scheduled flexibly. Optionally, you can earn 6 ECTS credits, if you decide to take the exams.

Programme Content

General Management is the fundament for any kind of management job. Solid knowledge in strategy, finance, and leadership skills are essential to supervise, analyze, and manage the processes of different divisions of a company successfully. Furthermore, innovative business ideas, and a feel for markets are key to staying relevant to customers and keeping ahead of the competition. At WHU Executive Education, we combine theory, concepts, and practical tools to innovative General Management Programs.

You can choose 3 out of 4 programs in the Management Essentials Program:

Additionally, an individual personality profile and analysis (Birkman Profile) is included.

Academic and economical knowledge is only one half of the coin when growing into the role of a successful leader or manager. Next to the Management Essentials Programs, WHU encourages your personal growth by helping you to understand your interests, usual behaviors, stress behaviors, and underlying needs through the Birkman assessment. Equipped with these insights and reflections, you will be prepared to focus on the next aims in your career with ease.

Programme Audience

Participants who are in transition into a leadership position, or have done so in the past few years
Participants seeking to enhance their management skills
Participants who want to develop and sharpen their leadership personality
Participants moving from an operational into a strategic position

Admissions requirements for the award of ECTS credits

For ECTS credits to be granted, a proof of a Bachelor or equivalent first degree is necessary.
Participants are expected to have at least two years of post-graduate professional experience.
Participants should have adequate written and spoken English-language skills at C1 level (or equivalent).
The exact admission requirements can be found in the Certificate Regulations .
An additional examination fee of €300 will be charged if you choose to participate in the program including ECTS credits.

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Programme Benefits

Enhance your general management knowledge in strategy, leadership, finance and innovation
Reflect your own leadership style and role in an individual personality profile
Profit from flexible time management (you can complete the Programs in 24 months)
Expand your professional network at one of the most renowned German business schools
Get insights in all relevant knowledge from different business sectors to transform into a successful leader

Upon completion, you will be awarded a WHU Executive Education Certificate, a recognized mark of your commitment to growth, leadership, and lifelong learning, issued by one of Europe’s top business schools.

Optional: Get 6 ECTS credits after successful completion of the program and 3 exams. You can find the Certificate Regulations here .

Testimonials

"The Management Essentials Program gave me the opportunity to gain new knowledge and insights which I can use as a basis for my future work life. Thanks to the diverse content I was able to obtained a fundamental knowledge about General Management regardless of the field of expertise. In conclusion, I can only recommend it ."

Christian Meyer

Project Manager, Vorwerk Services GmbH

"Everything was on point with practical industry examples and excellent case studies. A networking evening was the perfect opportunity to connect and gain impressions across other industries. Im more than satisfied with the programs and the skills I obtained. I would recommend it to anybody interested in General Management."

Carl Michael Bleif

Account Manager, ZF Friedrichshafen AG

"Participating in the WHU Management Essentials Program exceeded my expectations in every way. I enrolled with a clear goal: to enhance my leadership skills and gain a comprehensive understanding of modern management practices. What surprised me most was the program's ability to seamlessly blend theoretical concepts with real-world applications. The dynamic faculty and interactive sessions not only met my learning objectives, but also fostered an engaging and collaborative learning environment. WHU's commitment to excellence truly sets this program apart, making it an invaluable investment in my professional and personal development."

Maximilian Vetter

Director Kompetenzteam Kreditmanagement, AWADO Gruppe

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Prashansa Uttam

Programme Advisor

+91 9403890085contact@echomind.oneMon – Fri, 9am – 5pm IST

WHU – Otto Beisheim School of Management

Executive Education Office

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https://www.whu.edu/en/
Vallendar, Germany

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Management Essentials Program | WHU – Otto Beisheim School of Management