Leading with AI

Kellogg School of Management

Leadership

About Programme

Previously Named: Leading with Advanced Analytics and Artificial Intelligence

Technology and data science specialists are not the only ones responsible for leveraging big data, business analytics and artificial intelligence (AI) to deliver solutions to complex challenges. Rather, organizational leadership is responsible for understanding and directing these approaches to achieve their business goals.

This program is designed to help senior leaders effectively manage and seize opportunities in the new environment of advanced analytics. Participants will gain a working knowledge of data science, enabling them to identify the challenges that analytics, machine learning and artificial intelligence can solve. It will also help them make the most effective investments in people, data, systems, culture and organizational structure. Led by world-class Kellogg faculty and former C-Suite practitioners experienced in working with senior executives and organizations who have successfully scaled analytics, this cutting-edge program delivers sophisticated material in an accessible, easy-to-understand format that is immediately applicable to real-world challenges.

Read this transcript from Kellogg Insight: Making Data Work Harder for You

Programme Content

Why Analytics Needs You and Why You Need Analytics

Understand why analytics is every leader’s problem

Judge what good analytics looks like

Identify where analytics adds value

Lead with confidence

The Kellogg Analytics Framework

Understand exploratory, predictive and causal analytics

Learn to link analytics with strategy and business objectives

Develop strategic versus reactive analytics initiatives

How to Distinguish Good from Bad Analytics

Gain insight into what can and cannot be learned from the underlying data that is used to produce the analytics

Understand the data-generation process

Learn how to check for “junk science”

Study the four core questions of good data analytics

Creative Gaming Simulation

Run your own prediction using predictive analytics to understand how better data yield better predictions

Launch your own experiment utilizing an experimental methods framework

Understand how advanced machine learning and AI models generate business value

Growth and Scaling with Artificial Intelligence

Understand the AI ecosystem

Build AI teams

Understand advanced predictive analytics: machine learning and AI

How to Build Organizational Muscle in Analytics

Overcome barriers to scaling analytics

Learn how to manage and develop analytics talent

Develop a customer-centric view that guides analytics throughout your organization

Gain insight into how leading organizations create career paths for analytics talent

How to Apply Analytics to Your Business

Leverage action-learning projects for greater insight

Discover how successful organizations utilize data and analytics

Programme Audience

Leaders who want to scale analytics and AI in their organization

Senior leaders who want to build a culture of data-driven decision making

Functional leaders in areas such as marketing, finance and other operational areas who would benefit from a better understanding of how to leverage analytics and AI in decision-making

Data scientists who want to learn how to create business value with analytics and improve their communication with non-technical managers

Programme Benefits

Identify the business challenges that can benefit from analytics and AI

Distinguish between good and bad analytics

Learn to ask the right questions and challenge assumptions of analytics and AI

Utilize data, analytics and AI to drive successful business outcomes

Assemble the team and resources needed to drive data analytics

Gain the leadership confidence to stay ahead of a rapidly changing marketplace

Testimonials

"Kudos to everyone involved the entire experience was such a pleasure. This was my first Executive Education experience and I wasn't sure what to expect. I feel that all involved did a really nice job translating this online. We got to know one another relatively well due to the many break-out sessions."

Anonymous

"This is an excellent hands-on program with outstanding faculty. The subject matter is relevant to organizations large and small. Participants learn ways to have confidence in data, practical ways to organize a strategic plan and implement data-analysis practices and how to be more confident in managerial decision-making."

Anonymous

"Although I have been immersed in analytics for some years now, this program helped me take a step back and look at analytics from a leadership perspective. Great program and great delivery by the faculty."

Anonymous

Testimonial Source

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Contact us for the further details

Speak with an Advisor

Pedagogy (case method, experiential learning, coaching, simulations)
Programme Objective

Prashansa Uttam

Programme Advisor

+91 9403890085[email protected]Mon – Fri, 9am – 5pm IST

Kellogg School of Management

Executive Education Office

847.467.6018

mailto:execedkellogg.northwestern.edu

https://www.kellogg.northwestern.edu

Evanston, USA

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