
About Programme
Build the capability to ideate, prototype, and implement innovative solutions across business challenges.
"Organizations today face complex, human-centric challenges that cannot be solved through traditional analytical approaches alone. Design Thinking offers a structured, human-centered methodology to understand stakeholder needs, reframe problems, and develop innovative solutions with real business impact. This Management Development Programme (MDP) is designed for working professionals who wish to strengthen their innovation and problem-solving capabilities. Through an experiential, hands-on approach, the programme enables participants to apply design thinking tools to real organizational challenges and drive practical, implementable outcomes. Key Learning Objectives Apply design thinking as a managerial approach to complex business problems Develop deep stakeholder insights using human-centered methods Reframe problems to uncover high-impact opportunities Generate, prototype, and test innovative solutions rapidly Integrate innovation with business feasibility and organizational realities Communicate and champion ideas effectively within organizations"
Pedagogy
A highly experiential, hands-on approach focused on applying design thinking in real business contexts.
Interactive Lectures & Frameworks
Conceptual sessions covering design thinking tools, principles, and managerial applications.
Case Studies & Real-World Insights
Analyze Indian and global cases showcasing design-led innovation and problem solving.
Experiential Exercises & Prototyping
Hands-on activities to practice empathy, problem framing, ideation, and solution development.
Group Discussions, Presentations & Feedback
Collaborative learning through peer discussions, team presentations, and structured feedback.
Programme Audience
Senior & Mid-Level Managers
Professionals involved in strategy, innovation, and business transformation initiatives.
Functional Leaders Across Domains
Leaders from HR, Marketing, Operations, IT, and Customer Experience roles.
Project & Program Managers
Managers responsible for solving complex, cross-functional business challenges.
High-Potential Leaders
Individuals being groomed for leadership roles requiring innovation and decision-making capabilities.
Programme Benefits
A highly experiential, hands-on approach focused on applying design thinking in real business contexts.
Interactive Lectures & Frameworks
Conceptual sessions covering design thinking tools, principles, and managerial applications.
Case Studies & Real-World Insights
Analyze Indian and global cases showcasing design-led innovation and problem solving.
Experiential Exercises & Prototyping
Hands-on activities to practice empathy, problem framing, ideation, and solution development.
Group Discussions, Presentations & Feedback
Collaborative learning through peer discussions, team presentations, and structured feedback.
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Prashansa Uttam
Programme Advisor
XLRI - Xavier School of Management
Executive Education Office
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