Leading Digital Transformation: Rebuilding Organizations for the Era of AI
Columbia Business School
Core Leadership
+1
About Programme
Digital transformation is not about IT; it is about the business, first and foremost.
To thrive while facing digital disruption, leaders must reinvent their companies again and again. How do you transform an established business so it can adapt and grow in the age of digital and Artificial Intelligence (AI)? By engaging your own people at every level and every function of the business.
Under the direction of David Rogers , acclaimed author and C-suite advisor, this executive education program takes a holistic approach to digital transformation—one that focuses on both strategy and organizational change—and addresses mindset and process as much as technology and data.
The Leading Digital Transformation program takes participants behind the scenes of companies that are getting digital transformation right and driving real business results. It introduces a series of strategic planning tools which participants use—working together in small teams—as they apply the concepts of the program to the transformation of their own organizations. Participants leave this program with a first actionable draft of their own DX roadmap.
[1] Organizations that feel “completely ready” to successfully adopt AI.
“The challenge for every leader is to navigate continuous change. The digital era demands a new kind of organization.”
David Rogers
In this video, hear from Faculty Director David Rogers as he highlights the importance of keeping up with change in an era of digital transformation and how this training program can help executives drive impactful organizational change in their business.
Programme Content
Day 1
The Digital Transformation Imperative
Day 1
Delve into the dilemmas facing every business leader in the digital age. Understand the real-world context of concepts discussed throughout the program.
Day 1
Define the growth opportunity for your business from digital
Day 1
Understand the risks of inaction and failure to change
Day 1
Identify the biggest obstacles holding back digital business transformation
Day 1
How AI Shapes Digital Transformation
Day 1
Discover how AI is accelerating change in every industry and increasing the pressure to transform. Explore the impact of AI on different business functions—marketing, product, supply chain, HR, and more.
Day 1
Understand the differences between predictive, interpretive, and generative AI
Day 1
Study real-world cases of AI that deliver business impact
Day 1
Avoid the common pitfalls to achieving ROI on your AI investment
Day 1
The DX Roadmap:Overcoming the Barriers to Change
Day 1
Learn from real-world examples and the frameworks of David Rogers for how organizations can transcend their barriers to embrace change.
Day 1
Identify the top challenges businesses face in their digital transformation journey
Day 1
Learn from the successes and pitfalls of companies such as Disney, Walmart, Air Liquide, and Mastercard
Day 1
Acquire a blueprint for organizational change that can keep pace with advances in the digital age and Artificial Intelligence
Day 1
DX and the Challenge of Corporate Innovation
Day 1
Understand the link between digital transformation and continuous innovation. Analyze the real reasons behind the missed opportunities of incumbents to capture future growth.
Day 1
Delve into the twin challenges of uncertainty and growth beyond the core
Day 1
Study examples from industry giants like Cisco, IBM, Amazon, and more
Day 1
Learn strategies to overcome these challenges and capture digital growth opportunities
Day 2
Step 1: Define a Shared Vision
Day 2
Discover the importance of a vision for the future that is unique to your own organization and understood by everyone.
Day 2
Learn the four elements of a compelling shared vision
Day 2
Make your case for digital change for employees and investors
Day 2
Understand the power of a shared vision in inspiring and aligning the organization
Day 2
Step 2: Pick the Problems that Matter Most
Day 2
Learn to accelerate digital transformation and AI efforts by setting focused strategic priorities and moving away from a scattershot approach.
Day 2
Differentiate between strategic imperatives and chasing the latest technology
Day 2
Employ customer journey maps, PRFAQs, and other tools to discover problems to solve
Day 2
Crystalize your strategic priorities at every level, using problem/opportunity statements
Day 2
Tool—The Problem/Opportunity Matrix
Day 2
Discover a hands-on approach to defining strategic priorities for your business.
Day 2
Understand the dimensions of the P/O Matrix and their strategic implications
Day 2
Work collaboratively to identify and refine your strategic priorities for digital transformation and growth
Day 3
Step 3: Validate New Ventures
Day 3
Recognize the need for iterative innovation in any successful digital or AI venture. Learn the common lessons of design thinking, agile software development, product management, and lean startup.
Day 3
Discover the power of experimentation to reduce risks and accelerate speed-to-market
Day 3
Explore the roles of MVPs and staged metrics in validating your digital and Artificial intelligence strategies
Day 3
Embrace the mindset shift required for iterative innovation at scale
Day 3
Tool—The Four Stages of Business Model Validation
Day 3
Harness a structured approach to testing and validating new digital ventures.
Day 3
Learn the four critical stages: Problem, Solution, Product, and Business
Day 3
Measure new innovations with the right metrics at each stage
Day 3
Test the right business questions to learn what works for your business
Day 3
Step 4: Manage Growth at Scale
Day 3
Explore strategies to support innovation at scale, balance competing goals, and manage a portfolio of ventures serving different priorities.
Day 3
Understand the friction points in scaling new ventures and how to address them
Day 3
Design governance models that foster digital innovation across the enterprise
Day 3
Explore decision-making frameworks for green-lighting new ventures, funding them, and shutting them down
Day 3
Tool—Three Paths to Growth
Day 3
Embrace a multifaceted approach to unlocking growth through AI and digital technologies.
Day 3
Discover the challenges and opportunities for each of the three paths to growth
Day 3
Explore a variety of innovation structures to support each growth path.
Day 3
Learn from case studies of how various industries navigate all three paths
Day 4
Step 5: Digital Talent, Mindset, and Culture
Day 4
Recognize the essential role of your people—both their talent and their culture—in driving long-term digital transformation success.
Day 4
Explore strategies to attract, develop, and retain digital talent.
Day 4
Understand the key characteristics of a digital-ready mindset and culture
Day 4
Learn how leaders use processes and incentives to shape culture at scale
Day 4
Step 5.1: Grow Technology and Data for an AI Future
Day 4
Identify and address technical debt—your critical gaps in technology, data, and tech governance
Day 4
Navigate “build vs. buy” decisions for your business
Day 4
Learn why architecture matters: modular vs monolithic IT
Day 4
See how to grow data as a key asset for AI and business transformation
Day 4
The Roadmap in Practice—Lessons from the New York Times
Day 4
Reflect on the real-world journey of a media giant, understanding the struggles and ultimate success of its digital transformation.
Day 4
Dive deep into the challenges, decisions, and strategies of The New York Times' digital transformation
Day 4
Extract key lessons and insights applicable to organizations in every industry
Day 4
Rethink the leader’s role in a dynamic organization, capable of continuous, bottom-up change
Schedule
Four consecutive full days of in-person sessions on the Manhattanville campus in NYC.
Schedule
Includes breakfast, lunch, and all materials for the in-person program.
Schedule
Dates, fees, and physical locations are subject to change.
Schedule
To view an agenda for either format of this program, please connect with a Learning Solutions specialist. Contact us.
Programme Audience
Leading Digital Transformation is designed for executives responsible for leading digital transformation—including digital strategy, innovation, and organizational change—in their companies, or in their client’s firms.
C-Suite executives who are tasked with defining their organization's roadmap for the digital future and AI.
Heads of AI or Digital Transformation responsible for spearheading digital initiatives within their business or functional area.
Directors of Innovation or Strategy focused on long-term growth and reinvention.
Change Management executives with extensive experience in organizational behavior and employee engagement, who play a critical role in implementing and managing change.
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