Ivey Business School

Ivey Sales Program

Ivey Business School

Sales

About Programme

Many professionals end up in sales roles by accident, not by design. They’re strong with customers, great at what they do, and suddenly responsible for revenue — without ever being formally trained to sell. Whether you're an account executive, inside sales rep, or customer success lead, you’ve likely faced high-stakes conversations, discovery calls, and quotas with little structure or support.

The Ivey Sales Program gives you a repeatable, research-backed sales process grounded in real-world application and taught through Ivey’s case-based method. No gimmicks. No persuasion tricks. Just practical tools to help you close more confidently, manage your pipeline with discipline, and build a high-performance sales practice.

You’ll walk away with stronger positioning skills, sharper discovery conversations, and a professional sales mindset you can use to drive results across your entire book of business.

Programme Content

Build stronger pipeline discipline and sales habits
Structure your day, week, and quarter for sales productivity
Navigate customer conversations with intention and confidence
Lead effective discovery conversations
Position your product or service against competitors
Handle resistance and objections professionally
Learn how to upsell and cross-sell with integrity
Build confidence in outreach, follow-up, and closing
Align your expertise with customer outcomes

Programme Audience

This program is designed for early- to mid-career sales professionals looking to strengthen their skills, structure, and confidence.

Ideal participants include:

Inside sales reps, SDRs, or BDRs
Customer success or service professionals transitioning into sales
Account executives with 1–7 years of experience
Subject-matter experts taking on business development roles
Individuals looking to break into professional sales with a strong foundation

You’ll benefit most if you regularly find yourself:

Running sales calls without a defined structure
Struggling to advance deals or grow your pipeline
Managing targets or quotas without formal training
Trying to shift from reactive support to proactive selling

Programme Benefits

Build confidence with a structured, professional sales process — from first call to close.
Learn to lead better discovery conversations, qualify effectively, and position with clarity.
Strengthen your pipeline habits, time management, and follow-through.
Gain real feedback through live roleplays, coaching, and peer practice.
Walk away with a repeatable sales toolkit and an Ivey Certificate to boost your credibility.
Develop sales talent into consistent, confident performers.
Increase pipeline quality and close rates through stronger sales execution.
Upskill customer-facing team members to support growth targets.
Reduce ramp time for reps transitioning into more complex sales roles.
Signal investment in professional development with a rigorous, Ivey-branded experience

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Contact us for the further details

Speak with an Advisor

  1. Pedagogy (case method, experiential learning, coaching, simulations)
  2. Programme Objective
  3. Contact Person Details
  4. Testimonials

Prashansa Uttam

Programme Advisor

+91 9403890085[email protected]Mon – Fri, 9am – 5pm IST

Ivey Business School

Executive Education Office

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https://www.ivey.uwo.ca
Milan, Canada

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Ivey Sales Program | Ivey Business School