How To Start A Startup

The major drivers behind both the growth of the economy and individual satisfaction involve entrepreneurial activities. The institutional supports such as Start-up India programme, and other incentives also encourage the establishment of innovative entrepreneurial ventures in India. Specially, in the context of economic recession, and external uncertainty due to Covid-19 and geo-political uncertainties, formation of a new company would be the best approach to siege the new opportunities emerging in the dynamic business environment. However, individuals struggle in their entrepreneurial journey from ideation phase to commercialization phase. How should she/ he prepare a detailed business plan? What are the different government and institutional supports available to the entrepreneurs in India? How should the new company be formed? In this course, we address these questions utilizing a practice oriented approach.

Entrepreneur & team - Entrepreneurial Attributes of individuals and teams

Creativity, Opportunity, & Idea - Creativity Lab, Opportunity identification, & idea generation

Business Plan - Introduction to Business Model, Entrepreneurship Lab, Analyzing Demand, Managing Finance, Designing Your Business Plan

Types of Business Models, & Critical Success Factors

Entrepreneurship & Context - Laws, & Policies, Incubators & Schemes, Corporate Entrepreneurship, Combining Entrepreneurship & Life