Executive Programme in Business Analytics and Intelligence

Indian Institute of Management Rohtak

About Programme

About the Business Analytics and Intelligence Course

IIM Rohtak welcomes aspiring professionals to join our newly launched online Business Analytics and Intelligence certification program. Designed for diverse backgrounds, including finance, operations, sales, IT, and more, this course equips you with essential data analysis skills to make informed decisions and drive business growth.

Business Analytics encompasses data extraction, analysis, and interpretation to drive informed decision-making. Professionals across domains seek these skills, valuing data-driven choices. This Certification provides benefits like premium learning materials, flexibility, and online accessibility, ideal for those interested in this course or similar programs.

The IIM Rohtak analytics course comprehensively encompasses both fundamental and advanced business analytics concepts. Expert instruction enhances your grasp of key principles, managerial acumen, and practical application skills. Designed to accommodate your job commitments, it streamlines data analysis, equipping you with sought-after industry skills for immediate professional application.

Programme Content

Module 1 - Introduction to Business Analytics & Machine Learning

Knowledge Discovery Process and Life Cycle

Introduction to case methodology

Module 2 - Data Warehouse and Analysis

Introduction and need for data warehouse

Star and snowflake schema

Simulation

ETL

OLTP/OLAP

Module 3 - Exploratory Data Analysis

Analyzing Data through GUI and Extracting Knowledge for further process

Module 4 - Building Dashboard

Dashboard management

Module 5 - Application of Data and Business Analytics

Human moral optimization

Module 6 - Tools for Business Analytics (Part-1)

Introduction to R (Part 1)

Module 7 - Tools for Business Analytics (Part-2)

Introduction to R (Part 2)

Module 8 - Analytical Techniques for BusinessIntelligence – I

Classification Models: Various Theorieslike kappa, accuracy etc., using, under the classification

Module 9 - Analytical Techniques for Business Intelligence – II

Ensemble Learning Techniques and its Application

Module 10 - Analytical Techniques for Business Intelligence – III

Web and Social Media Analytics

Module 11 - Analytical Techniques for Business Intelligence – IV

Clustering (ward method, Silhouette method, Gap statistic, Elbow method, Average, Single, Complete Method etc.). All the methods discussed with business scenarios

Module 12 - Analytical Techniques for Business Intelligence – V

Unsupervised Learning in Details, Lift Support, Confidence

Module 13 - Analytical Techniques for Business Intelligence – VI

Association Rule Mining

A priori and Frequent Patterns

Module 14 - Analytical Techniques for Business Intelligence – VII

Text Analytics

Sentiment Analytics

Image Analytics

Module 15 - Analytical Techniques for Business Intelligence – VIII

RecommendationSystem and Analysis(unsupervised Learning)

Module 16 - Application of Business Analytics: Marketing Analytics

Combination and offering Management and Analysis

Module 17 - Tools for Business Analytics

Introduction to Python

Module 18 - Application of Business Analytics: Sports Analytics

Analysis based on Sports data (Cricket)

Module 19 - Big Data Analytics, Deep learning, Explainable AI (XAI introduction)

Concept discussion on emerging topics

Module 20 - Project Presentations

Project Presentations

Programme Audience

Business Analysts

Data Analyst Manager

Data Scientists

Marketing Managers

Operations Managers

IT Professionals

Financial Analysts

Project Managers

Analytics Consultants

Entrepreneurs

IT Manager

Finance Professional

Business Intelligence Manager

Aspirants Seeking Career Business Analytics

Testimonials

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Testimonial Source

Program Certificate

<h2>Business Analytics and Intelligence Certification ROI</h2> <hr> <p>Completing an Online Business Analytics and Intelligence Certification from IIM Rohtak can substantially boost your career, finances, and personal growth. It positions you as a strategic leader, opening doors to management, consulting, and executive opportunities. Completing this course propels your professional journey, elevates your earning potential, and expands your skill set, making you highly desirable in the competitive job market.</p> <h2>IIM Rohtak Business Analytics Certification</h2> <hr> <p>Upon successful completion of the Business Analytics and Intelligence Course, IIM Rohtak Executive Education Department will grant a verified Business Analytics and Intelligence certificate to participants. Participants will need to meet the minimum attendance criteria and submit the final project to obtain the certificate.</p>

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Contact us for the further details

Speak with an Advisor

Pedagogy (case method, experiential learning, coaching, simulations)
Programme Objective
Programme Benefits

Prashansa Uttam

Programme Advisor

+91 9403890085[email protected]Mon – Fri, 9am – 5pm IST

Indian Institute of Management Rohtak

Executive Education Office

https://www.iimrohtak.ac.in

Rohtak, India

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