Essentials in Digital Technology Discover how technology could transform your company
Vlerick Business School
Digital Transformation and AI
About Programme
#1
in Open Executive Education in the Benelux
Do you fully understand the digital technologies that are transforming the business landscape? Do you know how to capture their value – and leverage them to identify opportunities? This self-paced programme has been designed to give you the most up-to-date information on the technologies that are transforming the business world. Don’t be left behind. Join this programme to understand how the latest digital technologies can support your strategies for growth and performance.
Programme Content
This self-paced, 100% online programme is packed with videos, exercises, quizzes, case studies and real-life examples. It also features background reading – and questions that help you to reflect on your own organisation’s needs and approach.
The programme takes around 8 to 10 hours to do – and you have up to three months to complete it.
Discover how to formulate strategy which leverages digital technology
Explore how digital technologies transform processes, products, services and business models
Module 2: Data Analytics and AI
Develop a managerial understanding of analytics techniques
Learn to spot business opportunities in the data
Understand the benefits and requirements of descriptive, predictive and prescriptive analytics
Explore how big data empowers you to create and capture greater value from AI technology
Module 3: Automation
Explore how automation has changed the world of work
Dive into examples of automation – and their impact
Reflect on the potential impact of automation on your business
Module 4: Blockchain
Know what blockchain is – and when to use it
Understand digital currencies and assets
Module 5: Extended reality and the metaverse
Discover the components and functions of the metaverse
Use the 4E Framework to analyse it
Module 6: Security and ethics
Dive into the ethical challenges of the fast-evolving digital landscape
Explore ethical considerations and cybersecurity
Programme Audience
Professionals interested in gaining high-level business insights into technologies including data analytics, AI, blockchain and extended reality
Leaders who want to stay up-to-date with rapidly evolving technology and its implications for growth and value creation
Programme Benefits
Stay relevant with the most up-to-date knowledge and understanding
Know the difference between hype and what will work in your business
Be ready to embrace opportunities and gain a competitive edge
Have the tools to analyse your organisation’s status quo – and lead your organisation’s digital transformation
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