Digital Transformation Strategy - Leadership Essentials - Cohort 4

Indian Institute of Technology Madras

About Programme

Course – Teaser Video

In an era where Digital Transformation is reshaping industries at an unprecedented pace, understanding and leading Digital change has become super critical. Research shows that digitally mature companies are 23% more profitable than their less mature counterparts, and over 70% of business leaders view Digital Transformation as a top priority not just for their organisation’s success but for its survival itself. This course, designed for professionals across Industry sectors, offers an immersive journey into the world of Digital Transformation, equipping participants with the skills to navigate and lead in today’s dynamic Digital landscape through well designed content, Templates, Frameworks nourished with contemporary Industry Use cases & Case studies. The course has been crafted to also help the rapidly growing MSME sector to embark on their Digital Transformation journey with confidence. The course begins with a foundational understanding of Digital Transformation, tracing its evolution and the drivers that make it essential across industries. Participants will explore key business concepts relevant to the Digital age, including the role of Data & Analytics, emerging technologies, and evolving business models. From Digital innovation to operational efficiencies and customer engagement, this course covers the spectrum of Digital strategies required to build resilient, forward-thinking organisations. Through a blend of recorded lectures, Case studies & interactive live sessions, participants will gain insights into the concepts & application of Transformative technologies like AI and Data analytics, while also learning practical frameworks for industry-specific digital solutions. By the end of the course, participants will be equipped with knowledge & skills to implement digital initiatives in their respective organisations and future-proof their destiny in an increasingly Digital world.

Mode: This course comprises of 24 hours of recorded videos and 16 hours of ONLINE interactive sessions with the faculty.

MODULE-1: Introduction to Digital Transformation

MODULE-2: Digital Business Concepts

MODULE-3: Leading Digital Technologies & Trends

MODULE-4: Digital Product Management & Platform economy

MODULE-5: Design Thinking & Empathy led Innovation

MODULE-6: Digital Transformation Pillars in Industry

MODULE-7: Industry Case Study

MODULE-8: AI Concepts & application of AI in Industry including Generative AI

Course Start date: June 12, 2026

Time: Pre- recorded lectures will be released on a weekly basis and Online Live sessions on Saturdays (IST)

Last Date of Registration: June 11, 2026

Programme Content

Evolution of Digital Transformation

Key Driver of Digital Transformation

Industry Specific Digital Transformation

Understand Data & Analytics in Digital Transformation

Data Trends & Terminologies

Digital Business Concepts

Introduction to different types of Digital Business

A Guide to leading Digital Technologies driving Industry Transformation

Digital Product Management & Platform Economy

Introduction to Case Study

Strategic Frameworks in successful Digital Transformation

Digital Transformation Principle

Digital Transformation Strategy

Digital Maturity Assessment Framework

Digital Pillar 1 – CX Transformation

Introduction to Digital Innovation

Design Thinking in CX Transformation

Digital Pillar 2 – Process Automation

Digital Pillar 3 – Data Driven Organization

Digital Pillar 4 – Industry 4.0

Digital Pillar 5 – Connected Products

Digital Pillar 6 – Digital Workplace

Digital Marketing Concepts

Organization for Digital Transformation

Common Pitfalls to scale Digital Transformation

Technology in Smart Mobility – The Art of Possible

Digital Twins

Data Monetization

Importance of Cybersecurity in Industry

AI Use Cases in Industry

The Data-AI Nexus – 10 Mantras for Transformative AI Outcomes

AI Adoption Playbook – Key learnings & Best

Best Practices to drive AI Culture

Generative AI – A Practitioner’s Perspective

Programme Audience

Working professionals from various industries, including executives, managers, and senior leaders, who are rethinking digital within their business models and operations

IT professionals seeking to gain practical insights into Digital Transformation

Professionals from the MSME sector beginning their Digital Transformation journey

Consultants working with clients to help them transition, transform and scale their businesses leveraging Digital

Entrepreneurs, Start Ups and Business owners seeking to understand Digital disruption and strategically position their ventures in the Digital era.

Working professionals with over 5 years of experience

Testimonials

"I have registered for the digital transformation course in IIT. I found this course very practical as well as effective and the interaction with other industry professionals has made it very useful for me as well. In addition to that the capstone project was very useful and it's been exceedingly helpful and useful."

Anonymous

"What I liked about this course is it touches on very important key aspects of the course. What stood out most is it helps you assess the digital maturity of your organization., In short it has been a very useful and powerful course."

Anonymous

"It's basically a digital transformation course. It's about end to end process automation and latest technologies that are all covered in the topic and I liked it very much that it actually shows how the transformation process has to be at an organization level. It's very much an eye opener."

Anonymous

"I joined this course of digital transformation just to learn about digital transformation in the manufacturing industry. This course helped us a lot to understand how to educate our clients as well as to build a road map for them and help with our digital solutions. Really thankful to wanker Natraans uh he really guided us with his expertise and his experience in the manufacturing industry."

Anonymous

"This course I attended for my own interest on digital transformation fundamentals. I wanted to do educational technology. I found the course useful, interesting and I especially found the quick digests very useful."

Anonymous

"I joined this course to know the latest technological trends and to apply that knowledge... to bring some automation processes within my work environment and the overall course was really very useful."

Anonymous

"It was like a superstar course where I could discover a lot of technologies and how digital transformation is helping not only manufacturing but various industries. How it's going to disrupt and how the future is going to be. The course is very useful, and its conducted by Venkatesh Natarajan sir. His experience and knowledge in the domain is very good."

Anonymous

"The best thing about the course is the faculty, Venkatesh Natarajan. His enthusiasm and his energy levels are amazing. The amount of content that he has added into the course is tremendous. He gave industry examples, formatsassessments templates or structures we can use. The live sessions were also very helpful."

Anonymous

"This particular course gave a lot of insights. The way the material was designed, it was awesome. We also had a quick digest during the ending of the course, which had all the recaps and takeaways."

Anonymous

"The advantage of this course is VN sir because of his practical and industrial knowledge. He helped us understand the concepts really well and how to apply it across different industries. Also, the frameworks and concepts also helped us to implement them in our day-to-day work environment."

Anonymous

Testimonial Source

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Pedagogy (case method, experiential learning, coaching, simulations)
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Prashansa Uttam

Programme Advisor

+91 9403890085[email protected]Mon – Fri, 9am – 5pm IST

Indian Institute of Technology Madras

Executive Education Office

https://www.iitm.ac.in

Chennai, India

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