About Programme
This course will introduce you to new business models and value-generating opportunities enabled by Fourth Industrial Revolution (4IR) technologies such as artificial intelligence, digital interfaces, digital platforms, and big data. You will leave with applicable frameworks and practical examples of how to use digital innovation to gain a competitive advantage.
Programme Audience
Business unit, general, and regional managers, directors, and other manager/leader titles
Programme Benefits
Create a compelling business case:
Create a new strategic tech initiative and leverage technology to innovate your entire business model. Research finds that companies with innovation-focused cultures are more likely to succeed in digital transformations.
Identify potential risks and challenges of new digital applications:
Develop proactive strategies to address risks, mitigations, and remediation steps associated with adopting new digital technologies.
Align digital strategies with business goals:
Learn how to better support digital initiatives that further your organization’s mission, enhance collaboration with tech experts, and improve operational efficiency.
Leverage leading technologies for business growth:
Gain a comprehensive understanding of Fourth Industrial Revolution technologies such as Artificial Intelligence (AI), Application Programming Interfaces (APIs), Robotic Process Automation (RPA), and Distributed Ledger Technology (DLT).
Strengthen organizational security:
Learn how to identify security risks and improve data management to protect your organization from potential data breaches.
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Prashansa Uttam
Programme Advisor
Michigan Ross School of Business
Executive Education Office
NA
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https://michiganross.umich.edu
Ann Arbor, USA
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