Chief Growth and Marketing Officer Programme

Indian School of Business

Marketing & Sales

Application Deadline Approaching

Last date to apply: September 10, 2026 · Program starts on September 26, 2026

About Programme

The Chief Growth and Marketing Officer Programme empowers future growth and marketing leaders with strategic, operational, and financial acumen to drive organisational success. Through insights from behavioural science, economics, and analytics, participants develop customer-centric thinking, master AI and emerging technologies, and learn to lead digital transformation, elevate brand performance, and sustain competitive advantage across global markets.

Programme Content

This module explores how digital transformation and emerging technologies redefine growth. Participants examine digital business models, scaling strategies, and AI in marketing, learning to identify where digital and AI interventions create value and integrate them into growth strategy.

Alumni Benefits

Community and Network AccessAs an ISB Executive Alumni, participants gain access to the Executive Alumni portal and the ISB Executive Network LinkedIn group, fostering continued connection and engagement within a distinguished professional community.Professional Recognition and SupportParticipants receive official ISB Executive Alumni credentials, including a dedicated ISB email ID, and retain access to the ISB Executive Education support team via email for ongoing assistance and engagement.Learning and Knowledge ResourcesExecutive Alumni may access curated newsletters, select ISB research, and institutional knowledge resources upon request, supporting continued learning beyond the programme.Beyond the ClassroomAlumni are eligible to participate in masterclasses led by ISB faculty and industry experts and receive benefits, including a 10% programme fee benefit on ISB Executive Education programmes and a 20% programme fee benefit on ISB Online programmes.

Programme Audience

The programme is ideal for leaders driving growth and marketing transformation:

Mid- to senior-level leaders (AVPs, VPs, Directors, CMOs) driving growth, brand, customer experience, sales, and product innovation

Entrepreneurs and founders focused on scaling businesses through data-driven growth strategies, digital transformation, and customer-centric marketing

Consultants and experienced professionals transitioning into strategic growth, innovation, and enterprise-level advisory roles

Programme Eligibility: Diploma/Bachelor’s degree (10+2+3/4) or equivalent from a recognised university; Minimum 10 years post-degree work experience.

Programme Benefits

The programme equips you to:

Understand evolving customer behaviour and the changing role of marketing leadership

Lead performance across channels using data, AI, and emerging technologies

Drive digital transformation through a marketing-led growth lens

Build and manage strong brands while owning end-to-end P&L outcomes

Design future-ready products, organisations, and KPIs, and lead effectively through change

Testimonials

"The programme broadened my strategic lens and gave practical exposure to real marketing challenges and decision-making."

Adhideb Ghosh

Executive Director, MullenLowe Lintas Group

"Bringing growth and marketing together, the experience strengthened my skills in data insight and AI-led communication."

Neha Anand

VP and Head - XUV Portfolio and International Operations Marketing, Mahindra and Mahindra Limited

"I learnt how to apply predictive tools effectively and bring the right solutions to market, enriched by diverse peer insights."

Chella Kumar P M

Director Digital Strategy, Hashout Software Technologies Pvt. Ltd.

Testimonial Source

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Contact us for the further details

Speak with an Advisor

Pedagogy (case method, experiential learning, coaching, simulations)
Programme Objective

Prashansa Uttam

Programme Advisor

+91 9403890085[email protected]Mon – Fri, 9am – 5pm IST

Indian School of Business

Executive Education Office

+91 9247954612

[email protected]

https://www.isb.edu

Hyderabad, India

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