
About Programme
How Can Business Analytics Help Executives Make Better Decisions?
Big Data means better business. Its been shown time and time again that organizations that are data-centric outperform those that are not. More and more business leaders are turning to data-driven decision-making to make better predictions, create a competitive advantage, improve business decisions, and increase value for their business. Business analytics and data analysis are critical skills for business professionals as the availability of broad and deep sources of information, Big Data, becomes even more prevalent.
By understanding how to effectively sift through and analyze data, participants will be able to make more informed business decisions that allow them to successfully meet their business objectives while also uncovering and addressing any business challenges. In this six-week business analytics online program, participants will gain foundational insights and impactful tools for business analytics and data analysis so that they can:
Efficiently identify, evaluate, and capture business opportunities
Make better predictions and estimates
Create value for their business
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Prashansa Uttam
Programme Advisor
Columbia Business School
Executive Education Office
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