Last date to apply: January 13, 2027 · Program starts on February 10, 2027
Are you looking to enhance your business operations and maintain a competitive edge? Join our virtual bootcamp to master the latest trends and tools in generative AI, including reasoning models like GPT5-thinking, as well as multimodal and agentic AI applications such as NanoBanana, Heygen, and Copilot Agents. Led by Professor Dries Faems, a renowned expert in digital transformation, this program is tailored for business professionals eager to integrate AI capabilities into their operations.Prior to the program, participants can access video material covering the basics of generative AI, ensuring a strong foundation for an impactful learning experience. Special attention will be paid to data security and privacy when implementing AI tools in business applications.
In this bootcamp, you will learn how to leverage different Generative AI tools in order to:
Hands-on Applications Include:
By the end of the bootcamp, participants will be adept at leveraging the latest generative AI technologies to foster business innovation and maintain a competitive edge in the digital era.
This bootcamp is ideal for:
The ideal participant should have a strong understanding of business operations and a desire to learn about novel technologies. They should be open-minded, curious, and willing to experiment with new tools and techniques. No prior knowledge of Generative AI is required, as participants are given access to video material that lays a solid foundation for a successful learning experience. Also, no coding experience is required.This bootcamp is suitable for companies of all sectors and sizes. The minimum number of participants for the program is 12.
Upon completion, you will be awarded a WHU Executive Education Certificate, a recognized mark of your commitment to growth, leadership, and lifelong learning, issued by one of Europe’s top business schools. Please note that participants must attend at least two days of the program to be eligible to receive the certificate.
"The AI Bootcamp shows highly practical, easy-to-implement AI use cases that fit seamlessly into daily work and support organizational development. I left with concrete tools and ideas I could apply right away not only for me, but also for my team."
Sebastian Frings
Head of subsidized fibre rollout at GlasfaserPlus GmbH
Same topic, Similar duration - Broader exploration across all institutes
Speak with an Advisor
Prashansa Uttam
Programme Advisor
Executive Education Office
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