The Wharton School

Becoming Entrepreneurial: Purpose, Paths, and Inspiration

The Wharton School

Strategy and Innovation

About Programme

Entrepreneurship doesn’t start with a business plan — it starts with how you see yourself and the many ways you can create value. This course helps you build that foundation by expanding your definition of entrepreneurship beyond startups and showing you the diverse paths real people take to make an impact.

Guided by Professor Lori Rosenkopf and grounded in her book, Unstoppable Entrepreneurs, you’ll explore the Seven Pathways to Entrepreneurship, a practical framework that highlights routes such as intrapreneurship, acquisition, social innovation, technology commercialization, and bootstrapping. You’ll connect these pathways to your own skills, values, and experiences, clarifying where you fit in the entrepreneurial landscape and what “success” looks like for you. By the end of the course, you’ll understand how entrepreneurs think and act under uncertainty, and you’ll have a concrete, personally meaningful plan for your next entrepreneurial step.

Programme Content

Delivered fully online and self-paced, this course features four in-depth modules (approximately four to six hours each). You’ll move through a blend of video lectures, guided workbook reflections, applied activities, and optional challenge exercises that help you immediately connect concepts to your own goals, career, or venture.

Rather than just taking in information, you’ll actively:

Reflect on your past experiences to discover where you’ve already behaved entrepreneurially
Explore diverse entrepreneurial stories across industries, demographics, and stages of life, and relate them to your own context
Build a portfolio of insights and action steps that culminate in a capstone project tailored to your chosen pathway

By the end, you won’t just understand entrepreneurship differently — you’ll have language, tools, and next steps you can use right away.

Programme Audience

This course is designed for learners who want clarity, confidence, and direction in their entrepreneurial journey, including:

Aspiring entrepreneurs who want to explore options before committing to a specific venture
Career-changers and mid-career professionals seeking more autonomy, impact, or purpose in their work
Intrapreneurs and corporate innovators who want language and frameworks to drive change from within organizations
Side hustlers and freelancers looking to build sustainable, values-aligned businesses
Social-impact and mission-driven builders who want to connect purpose with pragmatic entrepreneurial approaches
Investors, mentors, and ecosystem builders who support entrepreneurs and want deeper insight into the mindsets and pathways founders follow

To further leverage the value and impact of this program, we encourage companies to send cross-functional teams of executives to Wharton. We offer group-enrollment benefits to companies sending four or more participants.

Programme Benefits

Apply a broad, inclusive definition of entrepreneurship that encompasses ventures, intrapreneurship, acquisition, investing, and social impact, and recognize how each creates value in different contexts
Connect your skills, values, leadership style, and risk preferences to one or more pathways that fit your goals and circumstances
Identify the resources, relationships, and experiences you can leverage to move your ideas forward
Use the Six Rs (Reason, Recombination, Relationships, Resources, Resilience, and Results) to think and act like an entrepreneur in real-world situations
Design small, low-risk experiments to test ideas, gather feedback, and build momentum
Cultivate habits of curiosity, reflection, resilience, and ongoing learning that support long-term entrepreneurial growth

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Prashansa Uttam

Programme Advisor

+91 9403890085[email protected]Mon – Fri, 9am – 5pm IST

The Wharton School

Executive Education Office

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tel:12158981776
https://www.wharton.upenn.edu
Philadelphia, USA

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Becoming Entrepreneurial: Purpose, Paths, and Inspiration | The Wharton School